We all know that Facebook is a well-known social platform used by approx. Every individual. When creating more views and engagements, the Facebook Live stream option would consider being the best one. Live streaming is fascinating to the youth as a crazy trend. Also, the marketers are using this feature for promotions. This special feature was enabled in April 2016, which structures live streaming videos for 30 minutes.

For Facebook live streaming, we only need a smartphone with a Facebook account and a good internet connection. We just have to open the account and click on the live button that appears on the homepage. However, just clicking on a simple button won’t give you engagements and views at all.

People need to plan and structure new ideas about gathering more views and engagements. We need a good quantity of connected followers on Facebook accounts that indulgences in live streaming will be more enjoyable. This article will discuss several points that will help us connect with more people while live streaming. The more will be the engagements. The more will be satisfaction.

Millions of Facebook users use the Live option to connect with their followers and friends and show their personal lives and interests. The familiar people and celebrities, and popular brands also link with their fans and audiences through Facebook Live. Moreover, this feature helps business people to expand their business through live promotions.

Here, we are going to discuss on about the top 12 best practices that would bring more views and engagements to Facebook Live Streaming:

1. Appropriate Content: Facebook, with its large platform, covers a beautiful time for people to scroll over. A suitable content will attract more people to join the live event as people will be looking forward to exciting or informative content. You need to select appropriate content for your followers before going for live streaming. As a host, you should know what your audiences are going to love and hear about.

Broadcast the topic according to the audience’s choice. It will be more beneficial to ask them about their likes, benefits and comforts so that they will be eager to attend your event on time.

1. Pre-declaration of Live Streaming: Pre-announcing the date and time of a live streaming event would encourage more and more people. Thus, there can be a lot of people attending your streaming event. Declaring the dates before time would excite the followers, and the demand would rise to a certain thrilling level.

This can be proved to be a better way to increase the number of people attending your event. Moreover, pre-declaration of the date can lead the followers to pre-plan their work and make themselves free to connect with you for the event. As the content is already decided with the time, the audience will focus more on it.

Here you need to be very much confirmed about your targeted audience and their timings. Make sure you choose the correct time when your audiences will be ready to join. For example, on weekends or any holidays, people are more likely to be active on social media.

1. Advance promotion: After deciding and announcing the topic and timing of the event, the main focus should be to promote it. All you have to do is post more about the event and excite your followers. Use compelling graphical images or short videos regarding the same.

Aware your audiences that you have well planned the event and are ready to go live. Start displaying short promos with attractive titles and descriptions to indulge many viewers and get more engagements while streaming live. Provide adequate details about the events in your report. Good planning needs hard work and will always lead to a great extent of success.

In simple words, you need to create interest among the followers or audiences to wait for your live streaming to attend it. Remind them about the event and generate suspense or enthusiasm for the same.

1. Broadcast on Perfect Time: As you have already built excitement and eagerness among your followers, do not let their excitement down. You need to be on time with the Facebook live streaming. In case you are late, the audience excitement will decrease and maybe they change their mind. This will leave a negative impact on your followers.

Start the event on time with the respective topic and time as decided. The time of broadcasting is a crucial point to be remembered. Being started on time will encourage the post and entertain the followers.

1. Interact from the Beginning: People usually make a mistake about taking some time to offer the content. Try to offer the range from the very first point of time. Else, give a small interesting hint at the beginning. Do not make the live event boring.

The content is already decided, so there is nothing to hide from the audience. Generally, people start introducing themselves, but this cannot be a good idea as the followers already know you. The main focus should be to make the audience stay on the live streaming and show more engagements till the end of the event.

Make your agenda very clear at the beginning so that followers will show interest and decide to stay at the event.

1. Connect with the Viewers and be Responsive: Once you are into the live event, you must interact along with your audience and respond to their comments. Viewers’ attention matters more as engagements and encourages the event. Replying to the audience’s questions will make them feel more attracted and stay active for more time.

Both side conservations will make the live event more fascinating. This will also build a good relationship between the host and the viewers. Relationships last for a longer period of time, leading to views and engagements for further live events.  Building rapport will make the relationship stronger. This connection will help the host in future to connect with them.

1. Create Polls and contests: It is important to make the live streaming more interesting, attract viewers, and encourage them to participate in the event. Creating polls and offering exciting contests to the viewers will encourage them and bring enthusiasm among them.

Creating polls will generate more amusement and increase the number of viewers. Already the viewers know the content and have joined it purposely, so we can ask them to respond to the relative questions to make the live streaming event more interactive.

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1. Create Curiosity: The host must think about future interactions, and thus they should create curiosity among the viewers. One best possible way is to generate a series wise streaming. That means the live streaming should not end in one go. Build suspense in your event and make the viewers interested in the next series.

This suspense-building will lead your event to gain more attraction, and the audience will eagerly wait for the next one. When you feel that the audience is eagerly waiting for the next series, start planning for the same. Select the appropriate time and end their curiosity.

As soon as you inform the audience, they will develop a high level of curiosity among them. Just like watching a movie trailer affects our minds. The promo of the event will encourage the number of audiences to join the event.

Creating an event as per the choice of the audiences and giving more priority to them will definitely attract lots of people to connect with you. All the plans and efforts we made before going for live streaming would help us increase our views and engagements to Facebook Live Streaming.

The event will create a significant impact on the viewer’s mind. The quality of your streaming and the content will decide the effect on the audience’s gathering.  Make sure that your viewers enjoy the event. It will help us to gather them more quickly for our next streaming events.

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