In this era of the Internet, content writing is considered a booming field, and the demand for good content writers is increasing rapidly. Content writing as a career is always a good option with lots of opportunities. It is a flexible job that makes it favorable as a career for people of different ages. 

Covid 19 and lockdown have taught us many life lessons. It has also taught us how important it is always to have a source of passive income to cope in difficult situations like these, and content writing is an excellent option for people who like to write. But it’s not just about the income, but it’s also good to do something you love apart from your daily work routine to freshen up.

The Internet has grown so much overtime that every piece of information is at our fingertips. People nowadays are primarily dependent on the Internet for information. Articles and blogs are something that people read on a day-to-day basis, and it’s a fact that a large number of the population is dependent on them. Therefore, content writing can be considered a great career option in modern times when a considerable number of brands and establishments lean towards the Internet for promotions and advertisements.

Types of Content Writing

There are different types of content writing. A person with any degree can become a content writer. Special preference is given to a person holding a degree in mass media and communication or literature. Still, a degree is not the only thing that is looked at; a content writer should be creative and good at communicating their thoughts into words so that it interests the readers and can be easily understood. 

• Marketing Content – These types are usually written for advertising purposes. A person writing marketing content is required to have the skill set of writing it so that it attracts the readers towards the product, and also the writer should also have good convincing skills.
• Web content – Every website on the Internet needs a website writer to make their website presentable and keep it updated with all the current information.
• Technical Writing – This type of writing includes user manuals or DIY kits provided by companies. Such writers are expected to have good explanatory skills and write so that the customer or the user understands the steps or processes that are to be followed for using the product correctly.
• Public relation writing – There is a massive demand for good public relations writers to write newsletters, bulletins, etc.
• Others – Apart from these, there are also writings on health, lifestyle, copywriting, fashion, etc.

Now we get a basic idea about the different branches of content writing. A content writer should always have deep knowledge about the article or topic they are writing. Content writing is a skill that can be learned quickly. The Thought Tree (T3) provides you with content writing courses covering more than 40 different types of content writing forms, and that too at a very reasonable rate. T3 team has a great value for your money, so we strive to give you a fruitful experience and help you develop all the skills and knowledge required to be a good content writer. All these features make T3 the best content writing institute in Jaipur. 

Career in Content Writing in India

Content writing is such a career where writers can work full–time, part-time, or as freelancers for corporate companies, websites, start-ups, or individuals. In India, content writing has become a new trend among all age groups of people. There are many career opportunities as content writers in India; the following are some of the prominent fields:

• Copywriters or Marketing writers
• SEO (search engine optimization) content writers
• Proofreaders – Their work is to go through the articles and make necessary changes before publishing them.
• Bloggers

There are still many more fields in which content writers can work.

What Attracts People to Content Writing?

Many students work as content writers as part-time jobs. People who work full time are usually the ones holding a degree in literature or any other field. Still, sometimes people with excellent communication skills also get full-time content writing jobs. This is the main advantage of content writing in that it does not require any specific qualification. Anyone with a good hold on language, vocabulary, and good communication skills can be a good content writer (provided that you have or gain the necessary knowledge about the content), which attracts most students to this field.

As a content writer, one can be assigned different topics to write an article or blog that keeps the readers engaged. All you need to do is to inculcate an extensive habit of reading articles, blogs, and newspapers, which will help you have a good command of the language and understand the style of writing, which will keep the readers engaged with your content.  

CONTENT WRITING AS A CAREER

As mentioned above, anyone can do content writing from a student to a working professional. It can be opted as a mainstream career or as a source of passive income. So here are few tips to start your career as a content writer: 

• Blogging- If you are a youngster and aspire to be a content writer, you can start with your blogging website. You can put up your blog anytime you want; there will be no time frames so that you can work at your own pace. This also gives a basic idea about subjects your readers are interested in, and this will be of great help for you in the long run.
• Internships are meant to give you hands-on knowledge in the field of content writing. If you are interested in getting in-depth knowledge about how things work in this field, you should start doing internships with companies, and students can do internships.
• Freelancing can also be a great option. In this era of the internet, there are a lot of companies who put out their works on freelancing websites like Upwork, Freelancer, etc.

Points to Remember

You need to keep few points in mind which will help you to be great in the field of content writing:

1. READING

Read as much as possible; reading will make you more capable of playing with words. A person has good ideas most of the time, but they often fail to put them together into words. Reading more will give you insight into using words properly and framing proper sentences to write good content.

2. START NETWORKING

Keep good networks with people already working in the field or people who have excelled in the field of content writing, this will help you increase your knowledge, and you get to learn great things from them.

3. USE SOCIAL MEDIA IN YOUR FAVOUR

Social media is the strongest tool that one can use to make a promising career in content writing, so use it wisely. Post your article or content on social media to grab the attention of mainly youngsters and brands. This will eventually help you in bringing good, and quality works from brands and companies.

4. ENHANCE YOUR WRITING SKILLS

Keep working on your writing skills because that will decide your success and future as a content writer. It should be such that the readers can understand easily, and the content should be engaging. Different forms of content writing require it’s own different writing styles, so work on it accordingly.

Read More: Skills to Include in Your Resume

Pros and Cons of Content Writing

PROS OF CONTENT WRITING

• Time flexibility – Content writing is not a 9 to 5 job; you are the master of your time to do your work at any time according to your comfort. If you are working as a freelancer, you can do the work whenever you are up and only when you want. An ample amount of time is allotted depending upon the type of work that is given.
• Improve communication – As a content writer, you need to enhance your communication and your convincing skills and write to keep the reader engaged with your content.
• Increase your general knowledge – Before writing an article, you should always do thorough research on your topic; this will increase your understanding of that particular topic so that you can cover all the bases.

Cons of Content Writing

• Tight Competition – Content writing is a job that is opted for by a large number of people. There are many content writers, but you will always have to come up with something new and creative to stand out from the crowd.
• Timelines – As a content writer, you are always given specific timelines within which you are expected to complete your work. It is essential to stick to your timelines to earn your readers’ trust and companies that provide you with the work.
• Harsh Critics – Being a content writer is not always an easy ride; sometimes, you might get harsh reviews and comments regarding some sensitive topic you have posted an article on. You need to be open to such comments and try to improve your content if the comments are genuine. Positively take those comments and try not to make those comments personal.

FAQs

1. Is content writing a hectic job?

No, content writing is never a hectic job if you can manage your time correctly. Content writing can be done as a full-time job, part-time job, or as a freelancer, so you can take up the type of job you find convenient according to your time availability. When you are assigned the topic, start doing your research and don’t wait for the due date because “a stitch in time saves nine,” keep that always in mind and work accordingly.

1. How much are content writers paid?

It varies according to your experience and work. Suppose freelancing is what you have chosen, then as a beginner, you can earn 8000 – 10,000rs per month. Experienced content writers can even earn up to 20,000 – 25,000rs a month. If you are a professional working for multinational companies or brands, you can earn up to 50,000 – 60,000 a month. Join a good content writing course to become a pro in writing.