With more than 200 + criteria for Google search engine ranking, backlinks are still a key factor. The Google algorithm also considers the backlink profile as a factor for increasing the search engine result page (SERP) ranking of keywords. Since they are so important for the ranking of key phrases, you do not want to miss the chance to rank your website higher using a link building strategy. Using a white label to achieve a strong backlink portfolio or we say that Ethical SEO Services is difficult but very fruitful, so read ahead and you will know the steps to get good links for your website.

A newcomer can find it hard to get high-quality backlinks for the website, but you can choose backlink would fit your link portfolio with the parameter below, which will further assist your website in ranking keywords. If you want to retain the backlink portfolio that counts to improve the rating of your competitive keywords, Hiring Link Building Services is always a great choice.

There are criteria that decide the quality of backlinks:

Age of Domain

Compared to the domain registry a day ago, old domains contain more powerful link juice. Therefore, before approaching them for a backlink, check out the site’s domain age.

Link Pattern

In ethical SEO Link Building Services, there is one thing you need to be really specific about: that Google is monitoring what you do with the website. If you receive backlinks from a website that is known to have external backlinks, it is certainly not a good idea to connect to those websites. Google likes websites that have natural backlinks, so the pattern of backlinks matters.

Rating a Domain

In fact, this parameter is specified by Ahref, with more quality backlinks linked to a website, then the domain rating will be higher. Check for a website with high DR and try to get backlinks from them.

Authority of Page

There may be hundreds of internal pages on the external website, but you need to figure out which page has the best authority and use it to build the link. The criteria developed by Moz is PA & DA.

Authority of Domain

As mentioned earlier, both PA & DA are managed by Moz, always connecting with the high-domain authority website.

Links Based on Text

You want to rate the keywords; the work will then be accomplished by having text-based links. Try using anchor text to render backlinks, where the anchor text is the keyword for which you are willing to rate.

If all the above criteria are good for a website, then getting a backlink from that particular website would increase both your portfolio of links and your website’s authority.